Redefining our purpose has made us market leaders

Nigel Botterill Chief Executive, thebestof

The House helped to redefine thebestof’s purpose - this led to them to successfully remodel their business. They bought back a number of franchises, changed their acquisition strategy and grew the value of their business (for them, their franchisees and their customers). They are now the undoubted market leader in their sector.

350 franchisees immediately re-signed to the new business model we created whilst revenues and local site traffic grew. The business has been repositioned with a clear role in the community and a distinct point of difference. thebestof is now highly visible in the local marketplace and holds an unassailable position as the UK’s strongest referral network.

"The team at The House are exceptional. They have been hugely helpful in transforming our business with real strength and depth. I've worked with many companies in this arena over the past 20 years but The House is the best - by quite some margin." Nigel Botterill, Chief Executive, thebestof