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Shiny new Magpie & Bear identity and launch marketing plan
Traditionally an online store, as of February 2013 Magpie & Bear will open their first store here in the South West, in Milsom Place, Bath. With exclusive and hard to find designer jewellery and accessories from London and New York, the Magpie & Bear store is filled with rare and delightful treasures personally gathered by the founder, Karen Lyndon-Lewis from independent makers.
The House was responsible for naming, the brand story, the new visual identity, store window and display concepts plus the opening night launch concept, “it must be love”.
Full case study to follow soon.